The positive development in car rental in Germany, which started in 2013, continued into 2017. In this last year of the review period, car rental recorded 2% growth in terms of current value, and total sales grew to EUR2.4 billion. This positive development was all the more remarkable considering the very challenging environment for travel modes in Germany, with the rise of car sharing and long-distance buses as well as successful development of public transportation, especially rail. Demand for...
Euromonitor International's Car Rental in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2021 illustrate how the market is set to change.
Product coverage: Business Car Rental, Car Rental Offline, Car Rental Online, Insurance Replacement Car Rental, Leisure Car Rental.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Car Rental market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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